The Life Health Solutions cheat sheet gives a quick overview of the logo, typeface and colours used within the LHS CI. For a full detailed version of the CI please refer to the PDF document at the bottom of this page.
Logos
The Life Health Solutions branding uses the Life Health Solutions rectangular logo and the Making Life Better slogan with the red triangle.
The Making a meaningful, measurable difference slogan is also used on collateral where statistics are used.
Typeface
The Life Health Solutions branding uses the Helvetica Neue typeface with all it’s weight variations. The outlined version of the text can be used for bold statement headings. Dear Joe is used sparingly only when indicated.
Colour Palette
#d7282f
#003057
#4b649f
#c8d6eb
#aabfd8
#d9d8d6
#bcbec0
#5b6670
Images & Icons
Full images or deep-etched images of people can be used in collateral. All icons used must be line icons in a maximum of two colours from the colour palette.